Site audit: speed, SEO and AI readiness for Site app

A list of things to fix, not a report nobody can read

The check runs when you open the screen; there is nothing to configure. What you get is a plain-language verdict on every item: what was found, why it matters, and what to do about it.

• a clear list of what holds your site back, with no technical jargon;
• priorities: fix now, fix later, or safely leave alone;
• a ready answer for every item - what to do yourself, what to ask your host for;
• a ready-to-forward message for your hosting provider or webmaster;
• if the installation serves several sites, each one is checked separately.

The plugin creates nothing, changes nothing, deletes nothing, leaves existing files untouched and collects no personal data.

"It works" and "it meets the requirements" are two different things

The site loads for you: from a desktop, on a good connection, out of the browser cache. Machines judge it differently, and their thresholds are measurable. The main content should appear within 2.5 seconds, a tap should get a response within 0.2 seconds, and the layout should not jump while loading. According to HTTP Archive 2025, all three thresholds are met by 48% of sites on mobile and 56% on desktop.

So falling short is not a rare breakdown - it is the ordinary condition of a site that loads perfectly well. And some rules are harder than thresholds: Yandex Webmaster documentation states plainly that a page answering with anything other than a 200 code does not appear in search results at all. An indexing ban, meanwhile, usually sits exactly where nobody looks for it - in a response header that is invisible in the page source.

AI no longer searches for people - it answers instead of them

OpenAI reports 900 million weekly ChatGPT users, twice as many as a year earlier. Pew Research Center tracked 68,000 real queries in 2025: when an AI summary appears in Google results, people click a regular link 8 times out of 100, against 15 without one. In Russia the shift is just as visible - by Yandex's own second-quarter 2026 report, 42% of search queries already receive an answer from Alice AI, its assistant, with 49.5 million monthly users.

What this means for a site owner: people increasingly get a finished answer without opening a single link. But that answer is assembled from somebody's website. The only question is whose.

AI crawlers are impatient, and they never see what is drawn on the fly

A search engine crawler comes back later if a page did not answer. An AI crawler does not: measurements through 2026 put its per-page budget at one to five seconds, after which it leaves without a second attempt. A slow site simply does not exist for it.

The second difference matters even more. Vercel and MERJ analyzed more than 500 million requests from the ChatGPT crawler and found no evidence that it executes scripts at all. Content that appears only after the visitor's browser renders it is invisible to AI - even though a human sees it perfectly. That is why this audit looks not only at speed, but at whether the text is present in the page itself.

And this is already happening, not coming: Cloudflare Radar data shows AI crawlers request pages hundreds and thousands of times more often than they send visitors back. Your site is already being read. All you control is what they find there.

Diagnosis first, spending second

Seven areas, from response time to form protection

Where the link preview is checked

• Telegram
• WhatsApp
• X
• Facebook
• VK
• OK

Forms deserve a separate word, because this is where the hole usually is. Choosing a human-or-bot check is not enough - it has to be switched on for each form separately, and those switches are scattered across different settings screens. The newsletter signup form in Webasyst has no such check at all. The audit lists the state of every form. For scale: the Imperva 2025 report found that automated traffic overtook human traffic for the first time in a decade, reaching 51% of all web traffic.

Other people's measurements of what fixing this changes

Speed. In a joint study across 37 brands, Google and Deloitte found that improving load speed by just 0.1 seconds raised retail conversion by 8.4% and average order value by 9.2%. Vodafone Italy compared two identical pages where one rendered its main content 31% faster, and recorded 8% more sales.

Machine-readable content. In case studies published by Google, Nestle saw 82% higher click-through on pages shown as rich results, and Rotten Tomatoes gained 25% more clicks after marking up 100,000 pages. Microsoft has publicly confirmed that Schema.org markup helps Bing's language models understand page content.

Visitors from AI. At Ahrefs they made up 0.5% of sessions and 12.1% of signups; Semrush puts the cross-industry difference at roughly fourfold, and Similarweb ranks ChatGPT referrals second by conversion, right behind paid search. There are not many of them yet, but each one arrives already decided.

These are measurements of what fixing things achieves, not a promise from this plugin. The plugin shows you what is wrong on your own site.

Every finding comes with something you can act on

Where the answer lies with your hosting provider, there is a "Copy message" button: ready text you simply forward to support, and they will know what to do. Where a separate plugin closes the issue, a button links straight to its page in the installer. And to size up server resources, the audit assembles a ready question you can paste into an AI assistant.

This audit physically cannot slow your site down

The plugin subscribes to no events and takes no part in rendering pages. It does not run for your visitors - it runs when you open its screen in the admin panel. It has no database tables of its own, it modifies no site files, and it collects no personal data. Uninstallation was verified separately on a clean installation: the plugin removes only its own traces and touches nothing else.

Free, and here is why

The plugin is free in full, with no locked sections and no trial period. The reasoning is simple: until you can see the state of your own site, any conversation about improving it is a conversation in the dark.

And the other side of it, stated plainly: some findings are closed by hosting settings and your own work, and some by our paid plugins, which is why those items carry a button linking to the right one. We say this openly, because hidden advertising inside a free audit would devalue the audit itself. Whether you install them is up to you - the list of findings is useful either way.

What fixes the things it finds

TurboCacheCaching and site speed→ Structured dataSchema.org for search and AI→ AI site mapAn llms.txt file for AI agents→ Instant reindexingYandex and Bing learn about changes at once→ Link previewsA clean card in messaging apps→ Form protectionAn invisible check instead of puzzle images→